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Marketing Manager 18 views

New York, NY

At C16 Biosciences, we believe that palm oil doesn’t have to be a problem. Our team is building a sustainable and environmentally-friendly alternative to “conflict palm oil,” which relies on tropical rainforest deforestation and emits over 1 billion tons of CO2 into the atmosphere every year. C16 Bio’s technology platform harnesses naturally-occurring biological processes, improved by the latest innovations in strain engineering, fermentation, and low-cost lipid extraction to produce a better kind of palm oil.
C16 Biosciences is hiring a creative, self-starting Marketing Manager to oversee all marketing communications for the brand including email, social media, influencer relationships, website communications, and media communications. This is a high-visibility, high-impact role that includes ownership of the C16 brand identity and content across media relations, email and organic social media platforms (including Instagram, TikTok, LinkedIn, and more), along with overseeing influencer strategy and relationship management. You will work closely with the Head of Marketing to roll out the company’s marketing strategy as we prepare for market launch. As an early team member, you will play a critical role in shaping our company and brand mission, personality, positioning, and values.
This role will be based in New York, NY. We offer relocation support. 

What You’ll Do:

  • Content Creation & Coordination: Drive content strategy and execution for the company and for upcoming product launch
  • Media Relations: Own media relationships, overseeing the press calendar, press releases, and placement.
  • Website Content Management: Develop and update brand content for the C16 webpage.
  • Customer Research: Drive consumer research efforts (quantitative and qualitative) to refine our understanding of the key consumer groups we want to partner with.
  • Marketing Research: Develop an informed point of view on non-financial but critical measures of performance, such as: brand awareness, target users, competitive positioning, etc.
  • Social Media Strategy: Develop strategy and calendar for all organic social channels. Develop social media content to achieve brand goals for each channel, including follower growth and engagement.
  • Influencer Strategy: Develop and oversee influencer strategy including influencer targeting, events strategy, and influencer relationship management.
  • Experiential Marketing: Conceptualize and implement experiential and virtual events, working with key customers and brand partners to support company goals.
  • Who You Are:

  • A strong integrated marketer with experience across a wide range of tools
  • Able to identify trusted influencers, platforms, and partners for communication
  • Love to experiment
  • Comfortable pursuing bold, provocative ideas, messages, and imagery
  • Willing to jump out of your box and cross functional areas as needed to support the goals of the company
  • Love startups (OK with change, fast pace, and more)
  • Comfortable with ambiguity, with a bias toward solutions
  • Looking to drive marketing and communications strategy for a movement and company focused on reversing climate change and building products that are good for human health and planetary health
  • Preferred Qualifications & Experience:

  • 4+ years marketing experience in a communications-focused role
  • Strong writing skills, including experience with copywriting in a professional setting 
  • Excellent organizational and project management skills
  • Excellent professional communication skills, including the ability to effectively source and manage influencers and negotiate contracts.
  • Demonstrated ability to build and maintain relationships with key stakeholders
  • Ability to effectively manage communications with brand advocates 
  • Diversity at C16 Bio:

  • We celebrate diversity in all its forms, we are committed to EEO regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, marital or parental status, disability, veteran status, and more.
  • C16 offers:
    Competitive salary with the industry – Actual salaries will vary and may be above or below the range based on factors including but not limited to location, experience, and performance
    Unlimited PTO
    401k matching
    Medical, dental & vision insurance coverage
    Access to well-being tools and development opportunities (e.g. mental health, CitiBike memberships, and more)
    Legal authorization to work in the U.S. is required. 
    In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.
    Come join us in building products that are good for human health and planetary health/

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    Company Information
    • Active Jobs 10 Jobs
    • Company Address 444 Somerville Avenue, Somerville, MA, USA
    • City Somerviille
    • Location Massachusetts
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